LuxeYard Inc. (PINK: LUXR), a fast-growing luxury flash sale site, has seen a sharp rise in its shares in the last three trading sessions. The gains have come on the back of some major announcements made by the company.
On Tuesday, LUXR shares rose 31.58% to finish the day at $1.50 on above average volume. As a result of Tuesday’s rally, LUXR shares are now up more than 54% in the last three trading sessions.
The rally was sparked by an announcement from the company last week. Last Thursday, LuxeYard sid that it surpassed the 600,000 member threshold in less than three months since its public launch on January 24, 2012.
LUXR said that combined with the recent strategic alliance it entered into with Australia’s buyinvite, LUXR sales events are now accessible to a collective audience of over 2.1 million consumers in the U.S. and around the Pacific Rim.
Josh Thompson, CMO of LuxeYard, last week said that LUXR’s marketing team has taken a diversified approach toward gaining exposure and building its member base, combining traditional search, targeted ads, additional exposure, social media outreach and other vital strategies that are only beginning to gain traction.
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